SSEF 2020 in Review: 5 Star Plus Retail Design Highlights

At this year’s 10th Sino Swiss Economic Forum 2020, the topic focus was called Together for a better future – smart & sustainable and highlighted the efforts of businesses in the Sino-Swiss community. 5 Star Plus Retail Design participated in the forum to add to the discussions and share about the company’s sustainability efforts.

Image Source: 5 Star Plus Retail Design
Image Source: 5 Star Plus Retail Design

The forum took on a different focus and format due to the unusual situation faced around the globe. This enabled the participating companies to partake in more in-depth conversations throughout the year on a multitude of topics. The final event took place on November 20th at the Four Seasons Hotel in Beijing with a Panel discussion and gala dinner.

Image Source: SwissCham.org
Image Source: SwissCham.org

Our Client Manager & Marketing Coordinator, Samantha Chalmers, was invited to be a part of the SME panel and share insights on sustainable efforts in the retail design industry. She also touched on the sustainable efforts of 5 Star Plus Retail Design and the key sustainable considerations we take into account when it comes to design and execution of our projects. The panel discussion was led by China’s leading anchorwoman for international broadcasting for CGTN, Tian Wei.

Image Source: SwissCham.org
Image Source: 5 Star Plus Retail Design
Image Source: 5 Star Plus Retail Design

5 Star Plus Retail Design also acted as proud visual sponsor at the event. As visual sponsor, 5 Star Plus Retail Design developed the event’s visual identity including the design of the key visual, backdrop, menu, tickets, and signage, among others. The creation of a festive atmosphere was important; further inspiration for the event design concept was the optimistic outlook for a better future. Overall, it was inspiring to hear from other companies and share our insights towards future sustainable goals in China’s market.